How Psychological Priming Affects Thinking

Psychological priming explains how our environments influence our thinking. Smart priming can enhance all sorts of thinking from simple creativity to high-level strategic thinking. Conversely, unfavorable priming can noticeably damage our thinking. Priming helps to understand, for example, why sometimes it may be a very bad idea to make decisions when you’re in a company of certain people. For instance, critical and careful decisions might be derailed merely because of people or surroundings that would prime you with irresponsibility and thoughtlessness. Read more »